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Privacy Policy

THE AI TOY COMPANY PRIVACY POLICY

Effective as of: September 16, 2025This privacy policy (“Privacy Policy”) explains how information about you is collected, used and disclosed by The Ai Toy Company  and its affiliates (the “Company”, “we”, “our” or “us”). This Privacy Policy applies to information we collect when you (i) purchase and use any physical goods produced by us, including any plush toys and related hardware powered by advanced generative artificial intelligence, and (ii) use our websites www.magicaltoysbondu.com (the “Site”), parent companion mobile applications (the “Parent App”) and other online products and services (above (i) – (ii), collectively, our “Products and Services”). When we offer the Products and Services in the United States (“US”), we may be subject to the data privacy laws, if any, of the state in which you are located. If you are located in the United States, please refer to your state’s data privacy laws to understand your rights.By downloading, accessing, using and/or interacting with our Products and Services, you agree and expressly consent to our collection, use and disclosure of the information that you provide as described in this Privacy Policy, including the information about you, the single minor authorized, consented and supervised by you to access the Products and Services (the “Supervised Minor”) and additional adult members of your family or household (up to five (5)) to access the Products and Services through your Account (each, the “Permitted Adult”). This Privacy Policy is incorporated by reference into the Terms of Service available at https://www.bondumagicaltoys.com/policies/terms-of-service (our “Terms of Service”) and is subject to the provisions of the Terms of Service. Capitalized terms used but not defined in this Privacy Policy shall have the meaning ascribed to such terms in our Terms of Service. If you have any concerns about providing information to us or the use of that information as described in this Privacy Policy, you should not use our Services. ModificationsBecause we are always looking for new and innovative ways to help you achieve your goals in connection with the use of our Products and Services, this Privacy Policy may change over time, so please review it frequently. The effective date at the top indicates the last time this Privacy Policy was modified. If we modify the terms of this Privacy Policy, we will notify you by email and/or push notification, and/or by posting a notice on our website thirty (30) days prior to the effective date of the changes. If we are required by applicable data protection laws to give you enhanced notice or seek your consent for any such changes, we will do so. You can see when this policy was last updated by checking the “last updated” date displayed at the top of this policy. Any revised Privacy Policy will supersede all previous privacy policies. 

Contact Us

If you have any questions about this Privacy Policy, please contact us by emailing us at  privacysupport@magicaltoys.combondu.com or by writing to us at: The Ai Toy Company152595 Van Ness Avenue, San Francisco, CA 94109

  1. Personal Information We Collect 

We may collect and use the following personal information that identifies, relates to, describes, is reasonably capable of being associated with, or could reasonably be linked, directly or indirectly, with a particular consumer or household or natural person:Categories of Personal InformationSpecific Types CollectedIdentifiersReal name, username, gender, email address, postal address, billing information, postal address, unique personal identifier, online identifier, internet protocol address, general region (such as country, state or city)Commercial informationRecords of Products and Services purchased, obtained, or considered, purchasing or consumption history, payment card details and billing information Internet or other similar network activityBrowsing history, search history, information on a consumer’s interaction with a website and applicationSensitive Personal InformationWe offer certain features to enhance your experience that collect and process certain types of personal information that may be considered sensitive personal information (also sometimes referred to as “sensitive personal data” or “sensitive data” under applicable laws and regulations) or may be otherwise legally protected in your jurisdiction. Throughout this Privacy Policy, this type of personal information is referred to as Sensitive Personal Information, and includes: 

  • Biometric data (voice data only, which is immediately converted to text through real-time speech-to-text processing, and then not retained)
  • Precise geolocation (only to set up and keep your Product connected to the internet)
  • Account log-in, financial account, debit card, or credit card number in combination with any required security or access code, password, or credentials allowing access to an account
  • Children’s data

We may also collect other sensitive personal information, if voluntarily provided by you or any Permitted Adult as contextual information in connection with the Supervised Minor’s interaction with the Product and Services, or if voluntarily provided by you, a Permitted Adult, the Supervised Minor, or another individual under your account through the speech-to-text feature, such as religious beliefs, racial or ethnic origin, or health information. We will not use your Sensitive Personal Information without first obtaining your consent.Please see Limit the Use of My Sensitive Personal Information for more details on your privacy rights relating to your Sensitive Personal Information.User-Generated Profiles and ContentUser-generated voice and text information provided through speech-to-text features. Voice recordings are processed in real time by third party service providers and then not retained, while the resulting text transcripts may be retained as provided elsewhere in this Privacy Policy. This content may include conversations, play interactions, usage data, queries, or other information generated during use of the Products and Services by you, the Supervised Minor, the Permitted Adults, or any other individual speaking or otherwise interacting under your Account. We may also collect other user-generated profiles and content, if voluntarily provided by you or any Permitted Adult as contextual information in connection with the Supervised Minor’s interaction with the Products and Services, such as the names of family members, the pet names, the interests or activities, and the characters or shows the Supervised Minor likes.Device informationHardware model, operating system and version, unique device identifiers, mobile network information (information about where you access the Products and Services, crash reports, request and referral URL’s and/or system activity details.Software informationWhich version of software and what updates a person has installed or uses, and/or the presence of required plug-ins.Use informationA user’s access times, pages viewed, activity in connection with the Products and Services. CookiesThe small data files (provided by Shopify) stored on your hard drive or in device memory that help us to improve our Products and Services and your experience, see which areas and features of our Products and Services are popular, and count visits. For more information about cookies, and how to disable them, please see Section 10 (Your Controls) below. Various tracking technologiesSuch as local shared objects (also referred to as “Flash Cookies”) and HTML5 local storage that operate similarly to cookies in the way they are stored on your device and can be used to store certain information about your activities and preferences across different services and sessions2. How We Collect InformationWe collect information that you chose to provide to us, for example, when you create an account, manage your user profile, participate in any interactive features of our Services, request our e-newsletter or other marketing communications, participate in a promotion or survey, request customer support or otherwise communicate with us. In some cases, information may be automatically collected from you when you interact with our Products and Services. We only collect personal information that is necessary for providing our Products and Services in accordance with the principles of legitimacy, legality, necessity and good faith. We collect internet information, device information, software information, use information, and cookies from you automatically when you use the Products and Services.In addition to personal information we automatically collect, you may share your personal information with us in the following ways:

  • Identifiers and User-Generated Profiles and Content. You may share personal information when you create an account with us and as you use our Products and Services. 
  • Customer Support and Other Communications. When you contact us for customer support or otherwise communicate with us, you may provide us with information related to your use of our Products and Services, including copies of your messages, any contact or identifying information, or any other information you deem helpful.
  • Location-Related Features. You may be required to share your mobile phone’s precise geolocation information to pair a Products with the Parent App via Bluetooth during the initial setup stage for the Product. After you pair a Product with the Parent App, the precise geolocation information is also needed to connect the Product to Wi-Fi so that it can remain connected and transmit data and conversations back to the Parent App. We will only access your precise geolocation information with your prior consent, and you may withdraw your consent at any time through your device settings. You can control your precise geolocation information sharing directly in our Products and Services and your device-based settings (see more information for iPhone and Android). 
  • AI-Powered Message Assistance. The Products and Services employ AI to understand and analyze your messages content and interactions while using the Products and Services. 

In addition to the information that we collect directly from you, we also collect certain information from our third-party sources listed below (our “Third Party Sources”):

  • App Stores or Distribution Channels. Our Products and Services that are distributed through app stores or distribution channels, such as the Apple App Store and Google Play, may also request permission to automatically collect other information from your mobile or other device. Our Services may only collect such information with your authorization in accordance with your device operating system’s permission process.
  • Apple App Store. Our Products and Services that are distributed through the Apple App Store may also request permission to automatically collect other information from your mobile or other device. More information on Apple’s privacy policy can be found here. Our Products and Services may only collect such information with your authorization in accordance with your device operating system’s permission process. 
  • Google Play. Our Products and Services that are distributed through Google Play may also request permission to automatically collect other information from your mobile or other device.  More information on Google’s privacy policy can be found here. Our Products and Services may only collect such information with your authorization in accordance with your device operating system’s permission process. 
  • Mobile Platforms. If you purchase our Products and Services on your mobile device and/or tablet, we receive information about you from the app stores and other mobile platform providers. This information includes your username and/or device ID and the fact that you made a purchase, for instance, but does not include any sensitive or financial information. Some of our mobile platforms also may send information to us that you authorize them to provide. Our mobile products also may request additional personal information from you, such as push notification tokens, your precise location (only to set up and keep your Product connected to the internet), and we will collect this information only if you give us your explicit consent. 
  • Third Party Account Registration Services. You may log in to our Products and Services through a third-party service. In the event you log in to our product or Services through a third-party service, after your authorization, we will collect personal information provided to us by the third party, such as name, account information, email address and postal address.
  • Third-Party Payment Channels. You may purchase our Products and Services using a third-party payment channel. In the event you purchase our Products and Services using a third-party payment channel, after your authorization, we will collect personal information provided to us by the third-party payment channel, such as name, email address and billing information. 

In particular, and in the past twelve (12) months, we collected the following categories of personal information by: Categories of Personal InformationHow We Collect ItIdentifiersDirectly from youFrom our Third-Party SourcesCommercial informationFrom our Third-Party SourcesBiometric informationDirectly from you Internet or other similar network activityAutomatically from you, when you access our Products and Services Sensitive Personal InformationDirectly from you User-Generated Profiles and ContentDirectly from youDevice informationAutomatically from you, when you access our Products and Services Software informationAutomatically from you when you use our Products and Services.Use informationAutomatically from you when you use our Products and Services.CookiesAutomatically from you when you use our Products and Services. For more information about cookies, and how to disable them, please see Section 10 (Your Controls) below.Various tracking technologiesAutomatically from you when you use our Products and Services. Information about disabling or deleting information contained in Flash Cookies can be found here.3. How And Why We Use Your Personal InformationWe will only use your personal information for achieving the purposes listed in this Privacy Policy. The personal information you permit us to collect and process allows us to provide you with the Products and Services, give you notice regarding the Products and Services, carry out our obligations and enforce our rights in connection with the Products and Services, and fulfill any other purpose for which you provide it.The internet, device, software, use, and other technical information we collect helps us to improve the Products and Services and deliver a better and more personalized experience by allowing us to estimate our audience size and usage patterns, improve features in the Products and Services, and recognize when you use our Products and Services.Before using your personal information beyond the purposes outlined in this Privacy Policy, we will inform you in a timely and reasonable manner, obtain your consent, and explain why we would like to use your personal information.We will only use sensitive personal information with your explicit consent. With respect to other types of information, we only use your personal information when we have a proper reason for doing so, such as when you have given us your consent.We may use your personal information as part of the performance of our contract with you or to take steps at your request before entering into a contract, including to provide the Products and Services to you, to update and enhance our customer records, to receive payments from you, et cetera.In some cases, we may use your personal information for our legitimate interests or those of a third party, including to prevent and detect fraud, to prevent unauthorized access and modification to our systems, to update and enhance our records, to ensure our business practices are adhered to (such as those covering security), to ensure safe working practices, staff administration and assessments, for our operational reasons, such as improving safety and quality control, to ensure the confidentiality of commercially sensitive information, for statistical analysis to help us manage our business, to conduct external audits and quality checks, et cetera.In rare cases, we may need to use your personal information to comply with our legal and regulatory obligations, including to conduct checks to identify our customers and verify their identity, to screen for financial and other sanctions or embargoes, to comply with health and safety, privacy, financial, and other regulations, to conduct audits or engage in inquiries or investigations by regulatory bodies, to prevent unauthorized access and modifications to our systems, to update and enhance our records, to file statutory returns, to conduct external audits and quality checks, et cetera.Because we are continuously improving our Products and Services, we may launch optimization functions from time to time which may increase or change the scope, purpose and/or method of collecting and using your personal information. In the event any optimization functions increase or change the scope, purpose, and/or method of collecting and using your personal information, we will clearly explain it to you by updating this Privacy Policy, provide for a pop-up window, or email notification, and give you the option to agree. You have the right to refuse to agree, but we may not be able to continue to provide you with the Products and Services and/or updated functions.In particular, and over the past twelve (12) months, we collected and used the below types of personal information in the following contexts for the following reasons:Context of Use | Personal Information Collected | Used…Account registrationUser name, phone number, email, With your consentFor the performance of our contractFor our legitimate interests Account managementIn order to maintain your basic information and improve your service experience, you can choose to complete the necessary personal information, including your email address, gender and personal profileWith your consentFor the performance of our contractTo comply with our legal and regulatory obligationsFor our legitimate interests SearchWe collect limited information about how visitors arrive at and navigate through our Site, such as device information, log information, browsing paths and visit times, to understand website usage and improve our Products and Services. This data is collected only on our Site and not within our Parent App or Product. With your consentFor the performance of our contractFor our legitimate interests Speech-to-textWe will need to collect your voice, the voice of your Supervised Minor or any others interacting with our Products and Services, which is converted to text in real-time by a third-party service providerWith your consentFor the performance of our contractTransactionTransaction information including transaction amount, order time, order number, order status, payment method, payment serial number and payment status.With your consentFor the performance of our contractTo comply with our legal and regulatory obligationsFor our legitimate interestsPayment functionUser ID of your third-party payment channel, such as Stripe or FirebaseWith your consentFor the performance of our contractTo comply with our legal and regulatory obligationsFor our legitimate interestsCustomer service and dispute resolutionWe may need you to provide real name, phone number, email and other contact information, city / region information help you solve problems.We may collection your communication information with us (including text / picture / audio and video / call record form) and other necessary information related to your request.With your consentFor the performance of our contractTo comply with our legal and regulatory obligationsFor our legitimate interests Personalized recommendationsWe may use the collected information to personalize and improve our Services and to provide content and features that match user profiles or activities. We do not use this information for advertising. With your consentFor our legitimate interestsLocationWe collect your mobile phone’s precise geolocation information pair a Product with the Parent App via Bluetooth during the initial setup stage for the Product. After you pair a Product with the Parent App, precise geolocation information is also needed to connect the Product to Wi-Fi so that it can remain connected to the internet and transmit data and conversations back to the Parent App. We will only access your precise geolocation information with your prior consent, and you may withdraw your consent at any time through your device settings. With your consentFor the performance of our contractFor our legitimate interests4. Who We Share Your Personal Information WithYou may ask us to share your personal information in a portable format with a third party of your choosing by submitting a verifiable request in accordance with Section 9 (How to Exercise Your Rights) of this Privacy Policy. In certain circumstances, we may share (i.e., share, release, disclose, disseminate, make available, transfer, or otherwise communicate) personal information with others for our operational and business purposes. We will only share your personal information for legal, legitimate, necessary, specific and clear purposes, and will only share the personal information necessary to provide the Products and Services. At the same time, we will enter into agreements with third party recipient where necessary and require them to process your personal information in accordance with our instructions, this Privacy Policy and any other relevant confidentiality and security measures. Except as described in this Privacy Policy, we will not share your personal information with any other third parties. In particular, we may share personal information with:Our service providers, who work on our behalf for the purposes described throughout this Privacy Policy and receive and process personal information for our business purposes . All of our service providers are contractually obligated to protect personal information to the highest degree required under law. If you refuse to allow our service providers to collect the personal information necessary for providing specific services, you may not be able to use such service in our platform. Our service providers are not authorized to use your personal information for any other purpose. Our service providers include below categories:Service Provider | Categories Shared in the Last 12 Months | PurposePrecise geolocation serviceSensitive Personal Information (Precise Geolocation) Solely to enable the setup and operation of our Products. Precise geolocation information is used to pair a Product with the Parent App vie Bluetooth. After you pair a Product with the Parent App, precise geolocation information is also needed to connect the Product to Wi-Fi so that it can transmit data and conversations back to the Parent App. Speech-to-text serviceSensitive Personal Information (Voice data)User-Generated Profiles and Content (Voice data)Solely for enabling speech-to-text functionalityCloud server serviceSensitive Personal Information (Voice data)User-Generated Profiles and Content (Voice data)Solely to share the transcribed text of the user generated voice data. This transcribed text data is processed entirely within our self-hosted cloud servers, and thus this transcribed text data is not shared with OpenAI.Text-to-speech serviceSensitive Personal InformationUser-Generated Profiles and Content Solely for enabling text-to-speech function, which requires us to share the generative AI outputs that respond to the transcribed text of the user generated voice data. User AnalyticsDevice informationSoftware informationUse informationSolely for sharing data about how users interact with our Products and Services, including page views on our website, feature usage within our Parent App, and device identifiers, to improve functionality and enhance the user experienceDatabase service Identifiers, Internet or other similar network activity, User-Generated Profiles and Content, Device information, Software information, Use informationSolely for database managementPush notification serviceDevice informationSoftware informationUse informationSolely for managing and delivering push notifications, through which we may collect certain device information, software information, and usage information.We also may share personal information with any competent law enforcement body, regulatory body, government agency, court or any other third party where we believe disclosure is necessary as a matter of applicable law or regulation, to exercise, establish, or defend our legal rights, to protect your vital interests or those of any other person, or in response to lawful requests by public authorities or as otherwise required by law.In case of a merger, acquisition, bankruptcy, or liquidation of our Company where the transfer of personal information may be involved, we will require new companies and/or organizations that come into possession of your personal information to continue to be bound by this Privacy Policy. If the new company or organization wishes to change its practices with respect to the collection and processing of your personal information and as outlined in this Privacy Policy, such new company or organization will ask for your consent before doing so.We may also share anonymized, aggregated information with selected third parties for statistical or research purposes.We do not sell or share personal information for a commercial purpose5. Where Your Personal Information Is HeldWe store information about users on servers primarily located in the United States. If you are accessing our Products and Services from outside of the United States, please know personal information you submit may be transferred to and stored on servers in the United States. The data protection and other laws of the United States and/or other countries might not be as comprehensive as those in your country. By submitting your data and/or using our Products and Services, you acknowledge that your data might be transferred, stored and processed in and to the United States where we may choose to store data. In addition, when we disclose to your information to third parties, we implement appropriate safeguards to ensure that such protection is maintained and is not undermined as a result of that disclosure.6. How Long Your Personal Information Is KeptTypically, we will keep your personal information while you have an account with us or while we are providing Products and Services to you. Thereafter, we will keep your personal information for as long as is necessary to respond to your questions, complaints, claims or as required by law. We will not retain your personal information for longer than necessary for the purposes set out in this policy. When it is no longer necessary to retain your personal information, we will delete and/or anonymize it. In the event the jurisdiction in which you are located has personal information retention legal requirements that differ with those listed in this Privacy Policy, the rules and regulations of such jurisdiction with respect to personal information retention shall control. Generally, different retention periods apply for different types of personal information as follows:Category of Personal Information | Our Retention Period or PracticeIdentifiers12 months following the closure of your accountCommercial Information12 months following the closure of your accountBiometric Information (voice data only)Voice data is immediately converted to text through real-time speech-to-text processing, after which the original audio is not retained. Internet or Other Network Activity12 months following the closure of your accountPrecise Geolocation Data12 months following the closure of your accountSensitive Personal Information (other than voice and precise geological data)12 months following the closure of your accountUser-Generated Profiles and Content12 months following the closure of your accountDevice Information12 months following the closure of your accountSoftware Information12 months following the closure of your accountUse Information12 months following the closure of your accountCookies/Various tracking technologies12 months following the closure of your account7. How Your Personal Information Is Kept SecureWe have appropriate security measures in place to prevent personal information from being accidentally lost or used or accessed in an unauthorized way. Notwithstanding the security measures that have been taken and the legal requirements that have been implemented, we still cannot guarantee the security of your personal information when communicating through unsafe channels. Therefore, you should also take measures to ensure the security of your personal information, such as changing your account password regularly. We will notify you and any applicable regulator of a suspected data security breach where we are legally required to do so.8. Your Personal Information RightsYou have specific rights regarding your personal information, which are described in this section. You or an authorized agent acting on your behalf may exercise your personal information rights by submitting a verifiable request (see Section 9 (How To Exercise Your Rights) below). If an authorized agent submits a request to know or delete your personal information, we require you to (i) provide your authorized agent with signed permission to exercise your rights and choices, (ii) verify your identity directly with us, and (iii) directly confirm with us your authorized agent has the permission to submit the request.Your Right To… | Details of Your RightKnow About Our Practices With Respect To Your Personal InformationUpon receipt of a verifiable request, we will confirm whether or not we are processing your personal information, and inform you of:

  • The categories of personal information we collected about you
  • The categories of sources for the personal information we collected about you
  • Our basis or purpose for collecting and sharing such information
  • The categories of third parties (and where legally required, the specific third parties) with whom we share your personal information

Access Your Personal Information in a Portable FormatYou can access the personal information submitted to us at any time. Upon receipt of a verifiable request, we will deliver a copy of your personal information to you or another entity free of charge and in a readily useable format.Correct Your Personal InformationIn the event you discover the personal information we have about you is incorrect, on receipt of a verifiable request we will correct such information and direct our service providers, contractors, or other third-party affiliates to similarly correct the information.Delete Your Personal InformationSubject to certain lawful exceptions, on receipt of a verifiable request we will delete your personal information from our records and direct our service providers, contractors or other third-party affiliates to delete your personal information from their records unless they have obtained your separate consent for processing. Restrict Us From Processing Certain Uses of Your Personal InformationYou have the right to require us to restrict processing of your personal information in certain circumstances, such as when you submit to us a verifiable request to correct your personal information. You can also exercise control over certain types of use of your personal information, such as ancillary personal information, Sensitive Personal Information and certain other uses of your personal information, such as for targeted advertising, in Section 10 (Your Controls) below. Withdraw Your Permission AuthorizationsSome functions of the Products and Services we provide require us to obtain relevant permissions on your device, such as location and microphone. You can withdraw the continued authorization of such permissions at any time. Please see Section 12 (Permission Authorizations) below.You may also permanently withdraw all permissions authorizations by canceling your account directly in our Products and Services.You should understand that after you withdraw your authorization, we cannot continue to provide you with specific functions or services corresponding to the withdrawal of your authorization. However, your decision to withdraw your permission authorizations will not affect the previous personal information processing activities based on your authorization.Cancel Your AccountYou may cancel your account with us anytime through a verifiable request, by deleting your account through “Account Settings”, or by writing us at the email or physical address listed at the top of this Privacy Policy. After you cancel your account, (i) you will no longer be able to log in and use our Products and Services with this account; (ii) all rights and interests such as the rights and interests that have been generated but not consumed during the use of our Products and Services and future overdue interests will be cleared; (iii) the contents, information, data, records under the account will be deleted or anonymized 12 months after the account is closed (unless otherwise stipulated by laws and regulations or required by the regulatory authorities); (iv) after the cancellation of account is completed, it cannot be recovered.9. How To Exercise Your RightsTo easily access, view, update, correct, delete or port your personal data, or to update your subscription preferences, please sign into your account and visit “Account Settings”. Where we rely on consent to collect and use information about you, you can withdraw your consent at any time. If you make a request to delete your personal data and that data is necessary for the Products and Services you have purchased, the request will be honored only to the extent it is no longer necessary for any Product or Services purchased or required for our legitimate business purposes or legal or contractual record keeping requirements.To exercise the access, data portability, correction, and deletion rights described above please submit a verifiable request to us by emailing us at privacy@magicaltoys.comsupport@bondu.com.Only you, or a person authorized by law to act on your behalf, may make a verifiable request related to your personal information. You may also make a verifiable request on behalf of your minor child.You may only make a verifiable request for access or data portability twice within a twelve (12) month period. The verifiable request must:

  • Provide sufficient information that allows us to reasonably verify you are the person about whom we collected personal information or an authorized agent; and
  • Describe your request with sufficient detail that allows us to properly understand, evaluate, and respond to it.

We cannot respond to your request or provide you with personal information if we cannot verify your identity or authority to make the request and confirm the personal information relates to you. If your account is lost, you can verify through SMS or contact customer service to reset your password. However, in this process, you need to provide some personal information to verify your identity. When retrieving your password, we may need you to provide frequent login location, frequent login device, registration time and city information.Making a verifiable request does not require you to create an account with us. We will only use personal information provided in a verifiable request to verify the requestor’s identity or authority to make the request.We will send you confirmation of our receipt of any verifiable request within ten (10) business days of its receipt. We endeavour to substantively respond to any verifiable request within forty-five (45) days of its receipt. If we require more time, we will inform you of the reason and extension period required in writing. If you have an account with us, we will deliver our written response to that account. If you do not have an account with us, we will deliver our written response by the method you submitted your request.If we cannot comply with a verifiable request, we will explain our reasons to you in writing, if applicable. Where we inform you that we cannot comply with a verifiable request, you may submit an appeal to us within a reasonable period of time following your receipt of our decision to refuse to process your request. In the event you submit an appeal, we will respond to you in writing within forty-five (45) days and disclose any action taken or not taken in response to your appeal and an explanation of our decisions. In some US states, you may have the right to submit your concerns with the result of the appeal to your attorney general. For data portability requests, we will select a format to provide your personal information that is readily usable and should allow you to transmit the information from one entity to another without hindrance.Typically, you will not have to pay a fee to access your personal information or to exercise any of your privacy rights. However, except in relation to consent withdrawal, we may charge a reasonable fee if your request is clearly unfounded, repetitive, or excessive. If we determine that the request warrants a fee, we will tell you why we made that decision and provide you with a cost estimate before completing the request. We may also refuse to comply with your request in such circumstances.We may decline to comply with your request under the following circumstances, and in accordance with applicable laws and regulations: 

  • Where it is related to our obligations under law and/or regulation
  • Where it is related to national security and national defense security
  • Where it is related to public safety, public health and major public interests
  • Where it is related to criminal investigation, prosecution, and trial
  • Where there is sufficient evidence to show that you have subjective malice or abuse of rights
  • Where responding to your request will cause serious damage to the legitimate rights and interests of you or other individuals and organizations
  • Where trade secrets are involved
  • Other conditions stipulated by laws and regulations

10. Your ControlsWe give you control over our use and collection of your personal information. In this section, we detail your controls and give you the opportunity to toggle certain aspects of our practices with respect to your personal information “on” and “off.”Control | DetailsOur Use Of All Personal InformationYou can restrict our further use of your personal information by changing your privacy setting or cancelling your account, etc. In the event you request us not to use your personal information any further, we will halt processing of your personal information unless necessary for the performance of our contract with you, or if processing is necessary to comply with a legal obligation or to protect the rights and interests of ourselves or a third partyOur Use of Sensitive Personal InformationWe self-limit the use of your Sensitive Personal Information by collecting and processing it only when you have provided your consent and choose to activate specific features that require such information, such as granting access to precise geolocation to pair a Product with the Parent App and connect a Product to Wi-Fi, when you or a Permitted Adult voluntarily provide information (which may include Sensitive Personal Information) to guide your Supervised Minor’s interaction with the Product, or when your Supervised Minor voluntarily provides information (which may include Sensitive Personal Information) when interacting with the Product through your account. We do not use your Sensitive Personal Information for any other purposes. If you have any questions about our use of or your rights with respect to your Sensitive Personal Information, please contact us here.Promotional CommunicationsYou can opt-out of receiving promotional communications from us by changing your privacy setting).If you opt out, we may still send you administrative, transactional, or other messages, such as those about your account or our ongoing business relations including but not limited to administrative confirmations, order confirmations, and important updates regarding our Products and Services and notices regarding this Privacy Policy and our Terms of Service. CookiesA “cookie” is a small package of data downloaded onto your computer when you access our website. You can turn off cookies by setting your browser to remove or reject browser cookies. Please note that if you remove or reject cookies, this could affect the availability and functionality of our Products and Services.Push NotificationsPush notifications are short messages from us that appear as a pop-up on your browser, home screen, or device.You can turn off push notifications by changing your notification settings via your device.We will not discriminate against you for exercising any of your controls or rights over your personal information. Unless otherwise permitted and as described in this Privacy Policy, when you exercise your controls or rights over your personal information, we will not deny you goods or services, charge you different prices or rates for goods or services, including through discounts or other benefits, or by imposing penalties, provide you a different level of quality of goods or services, or suggest that you may receive a different price or rate for goods or services or a different level of quality of goods or services.11. Financial IncentivesWe may offer certain permitted financial incentives related to the collection and/or retention of your personal information. These may be deemed a financial incentive, loyalty program, or price or service difference under applicable law. We are providing you with the information contained in this section so that you may make an informed decision on whether to participate in our programs, such as:

  • Limited-Time Promotions, Contests, or Sweepstakes: From time to time, we may offer certain financial incentives limited to a specific time period, such as limited-time sweepstakes, contests, and other promotions. In exchange for participation in these promotions, you may be offered a financial incentive, such as a prize. As part of these limited-time promotions, contests, or sweepstakes, we may collect your personal information such as name and email address. Participation in a limited-time offer or promotion is governed by the applicable terms and conditions for the program.
  • One-Time Promotions: We may offer you one-time promotions from time-to-time, and may collect your personal information related to the one-time promotion, such as your username, name, email address, and/or phone number. Participation in a one-time promotion is governed by the applicable terms and conditions for the program. 
  • Surveys: We may also offer users the opportunity to participate in surveys. In exchange for participation you may be offered a financial incentive. As part of these surveys we may collect personal information, such as your name, username, email, phone number, preferences, experiences, beliefs, opinions, and other responses to the survey questions.
  • Referrals: We may offer you certain financial incentives when you refer a friend to use our Products and Services. To make a referral, we may require you to provide us with your username, name, telephone number, and/or email address. 

Such financial incentives may not be available at all times. The amount and terms of such financial incentives will be presented to you at the time of the offer. The monetary value of any financial incentive will be based on our good-faith estimate of the benefit we receive when you accept our financial incentive offer. We calculate that monetary value by comparing our costs to offer you the financial incentive to the benefit we receive when you accept our offer.By participating in any of our promotional programs, you agree that the benefits are reasonably related to the value of your personal information collected and retained. Participation in any promotional program is always optional, and you can terminate your participation by contacting us here.12. Permission AuthorizationsIn order to provide you with convenient and high-quality services, we may request some permissions on your device. When you use the corresponding function, you will see a pop-up reminder requesting your authorization to access certain device functions. You can choose to turn off some or all permissions in the setting function of the client or device. The methods for granting or withdrawing permissions may be different in different devices.Authorization | Services and FunctionsMicrophone authorizationThis permission is inherent to the Product’s core functionality. Use of the microphone inside the Product enables providing voice data to interact with the generative AI features that are central to the Product. The microphone functionality is automatically activated when the product is powered on. Unlike wake-word-based systems, our Product does not wait for a specific trigger word and it begins capturing and processing audio as soon as speech is detected, without requiring any activation phrase.Location authorizationThis permission enables the initial setup of the Product and the initial and ongoing connectivity functions in the Parent App and the Product. When enabled, it allows the Parent App to access your mobile phone’s precise geolocation to pair with the Product via Bluetooth and to detect nearby Wi-Fi networks enabling the Product to connect to Wi-Fi and remain online to provide its intended services and functions. You may withdraw this permission at any time through your mobile phone settings.13. How We Respond to Do Not Track SignalsBecause consumers are often unaware that their do not track beacons are active, do not track signals frequently does not reflect the actual preferences of our users. We currently do not respond to Do Not Track signals. In the meantime, you may opt out of certain types of tracking, including certain analytics and tailored advertising by changing your cookie settings or by using a universal opt-out mechanism in your browser.  14. Our Policies Regarding ChildrenWe strive to inform parents and Supervised Minors about how to appropriately safeguard their privacy when using our Product and Services, including the Parent App. We are committed to complying with the Children’s Online Privacy Protection Act of 1998 (“COPPA”), which requires us to inform parents and legal guardians about our information collection and use practices. COPPA also requires that we obtain verifiable parental consent before we allow children under the age of thirteen (13) to access and/or use our Products and Services. To use our Products and Services, you must first purchase a Product using an adult-controlled payment method, then create a Parent App account with your own contact information and complete an in-app parental notice and consent flow. By completing this purchase and account setup, you confirm that you are the parent or legal guardian of the Supervised Minor who will use the Product. This process constitutes our method of obtaining verifiable parental consent.During setup, you may provide information about your Supervised Minor (such as the names of family members, pet names, interests or activities, and characters or shows the Supervised Minor likes) through the Parent App to personalize the Supervised Minor’s experience with the Product. Supervised Minors can then interact with the Product and use its features under your Parent App account.A Supervised Minor might share personal information (such as their name, likes and dislikes) during conversations with the Product. The Product temporarily collects the Supervised Minor’s voice data, converts this voice data to text in real time using a speech-to-text third-party service provider, and then immediately deletes the voice data. The resulting text transcripts are stored and associated with your Parent App account. Through your Parent App account you can view the full text of all conversations that your Supervised Minor has with the Product .We only collect as much information as is reasonably necessary for the Supervised Minor to use the Product, and we do not condition use on disclosing more personal information than is reasonably necessary.Parents or legal guardians can:

  • View the full text of all their Supervised Minor’s conversations with the Product including any personal information contained in the text transcripts associated with their Parent App account;
  • Choose to retain or delete this information at any time;
  • Request that we stop further collection or use of their Supervised Minor’s information by deleting their Parent App account.

15. Filing a ComplaintWe hope that we can resolve any query or concern you raise about our use of your personal information. If you would like to provide any feedback or concerns regarding our privacy practices, please contact us at privacy@magicaltoys.comsupport@bondu.com. We will reply to your feedback as soon as we can. If you feel that your concerns have not been adequately resolved, you may be able to lodge a complaint with a supervisory authority or other authority local to you.16. Extra HelpIf you would like this Privacy Policy in another format (e.g., audio, large print, braille, et cetera) please contact us here.